NFL make Tottenham social media change after ’embarrassing’ Taylor Swift U-turn
The NFL have made the most of the trending subjects in the sport in recent weeks including Taylor Swift and Travis Kelce, with the league now set for back-to-back weeks in Tottenham
This month, the NFL will play two games in London at the Tottenham Hotspur Stadium, marking the 16th time that American football has visited England.
Jacksonville Jaguars will play the Buffalo Bills on Sunday, followed a week later on Sunday, October 15, by the Baltimore Ravens playing the Tennessee Titans.As part of the agreement reached between the football club and NFL, which is valid through the 2029–30 season, the games have been planned.
As part of the agreement, Spurs’ home will continue to host a minimum of two games each season, but due to the UK’s continuously expanding audience, the number of matches played in north London may steadily rise over time.
The official NFL X account, which was formerly on Twitter, changed their bio before of this weekend’s game to start the pre-game anticipation. It says: “turning up in Tottenham” as of the time of writing.
Their social media account, which has more than 33 million followers, was changed after they faced criticism from their supporters for making changes. Taylor Swift, Brittany Mahomes, and Ryan Reynolds all attended the Kansas City Chiefs’ game against the New York Jets on Sunday night as the media commotion around her romance with Travis Kelce of the Kansas City Chiefs persisted.
The Chiefs have now won twice with Swift in attendance but supporters called out the NFL social media channel for attempting to continue the hype. It comes after their page updated their header photo on X as an image of Swift before changing their Instagram profile bio to ‘Chiefs are 2-0 as Swifties’.
It seems as though it’s not just the social media channel that has got carried away by Swift’s influence. According to Fanatics, Kelce’s jersey sales have boomed by a whopping 400% and his followers online have increased more in the past two weeks than they did across three Super Bowl appearances.
Less than 12 hours later, the photograph and bio were deleted in response to criticism from fans. Additionally, as previously indicated, it now says “turning up in Tottenham.”